Sr. Technical Product Manager, AdTech

Description
There’s likely a reason you’ve taken the time out of your busy day to review this opportunity at PulsePoint. Maybe you’re in need of a change or there’s ‘an itch you’re looking to scratch’. Whatever the reason, ask yourself the following questions:
If you answered yes to the above questions, you are in luck… PulsePoint is hiring!
A Bit About Us
PulsePoint is a fast-growing healthcare technology company (with adtech roots) using real-time data to transform healthcare. We help brands and agencies interpret the hard-to-read signals across the health journey and unify these digital determinants of health with real-world data to produce the most dimensional view of the customer. Our award-winning advertising platforms use machine learning and programmatic automation to seamlessly activate this data, making marketing, predictive analytics, and decision support easy and instantaneous.
Sr. Technical Product Manager
We are looking for a Sr. Technical Product Manager to join our brilliant Product Development team! 
Product Managers at PulsePoint relentlessly pursue increased adoption of our platforms by listening to user feedback and ideating new ways to help clients achieve their goals. They constantly monitor both market feedback and product usage to better understand how our clients use the platform today and where we can evolve to capture new opportunities.  
The Sr. Technical Product Manager will lead the implementation and enhancement of new and existing capabilities across all PulsePoint products.
PulsePoint has already built the industry’s leading health marketing platform, and now we’ve merged with WebMD/Medscape, creating even more opportunities to disrupt the landscape.  And with the pending cookie cliff, you want to be part of a platform that has its own first-party data, not just licensing cookie pools from other people. Our teams work hard, play hard, and enjoy each other’s company during both. Come join us and help make the next evolution of health marketing become a reality!
At PulsePoint, Product Managers have five primary responsibilities:
  • Innovate and ideate with a constant focus on building new data-driven products that drive a sustained and competitive differentiation for PulsePoint in the market.
  • Articulate the vision in a compelling business case
  • Translate business strategy into the product roadmap, making critical decisions about what features to build and what order to build them in
  • Collaborate and communicate with various technical and business teams to launch seamlessly, collecting feedback from other teams & clients and integrating that feedback back into the roadmap.
  • And finally work with Marketing and Sales to develop compelling positioning, value proposition and selling tools.
An excellent Product Manager at PulsePoint is one that keeps in mind the long-term vision of the product while driving short term results, has the customer intuition to get there, and has the authority/integrity to lead the team along the way – very much a mini CEO when it’s done right.
What you’ll be responsible for:
  • Work with business stakeholders to dig deep into client needs
  • Run POCs and Pilots to assess the feasibility of bringing an idea to reality
  • Work with UX/Engineering team to design and build new products and features
  • Bridge the gap between product management and engineering by defining and articulating the technical requirements
  • Work with product management and marketing to bring your products to market and drive adoption
  • Note that this is an individual contributor role
What you’ll accomplish (subject to change):
  • Own the productionization of high quality DTC segmentation
  • Manage the rollout of Search activation
  • Manage the release of Moments
How your success will be measured:
  • Delivering on target while understanding business needs
  • Measuring the revenue growth directly created by new offerings and functionality 
  • Contributing at least one R&D project per quarter 
You will be closely collaborating with the following teams:
  • Engineering
  • Product Management
  • BI/Analytics
  • Account Management/Sales 
What we’re looking for:
  • Minimum 4 years of product management experience
  • Experience with DSP, DMP, SSP, ad server, or any other kind or adtech product
  • Analytical approach to products and features with a strong focus on growing revenue
  • Strong technical background with the ability to write SQL for analysis
  • Ability to simplify complexities for non-engineers (sales, marketing, clients)
  • Decipher and eliminate ambiguities to drive clear, use case backed, requirements
  • Must be able to work East Coast U.S. hours (9am-6pm EST)/6:30pm-3:30am IST
Preferred experience/knowledge:
  • Experience with health marketing
  • Understanding of data providers and identity solutions/concepts 
  • Knowledge of BI platforms
Watch this video here to learn more about our culture and get a sense of what it’s like to work at PulsePoint!
Selection Process:
1) Initial Screening (30 mins)
2) Hiring Manager Video Call (45 mins)
3) Video Calls with SVP of Analytics, Sr. PM, and Data Engineer (30 mins each)
4) Final Project + Presentation, Video Calls with CPO of IB (30 mins) + CTO of PulsePoint (30 mins)
WebMD and its affiliates is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

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