Senior Performance Creative Strategist

About the Role

Lead creative strategy and execution for client accounts at a performance marketing and advertising technology company. You will turn audience insights and campaign data into concepts, production, and ongoing testing that helps clients improve paid advertising performance.

What You’ll Do

  • Own creative strategy and serve as the primary creative contact for assigned clients.

  • Translate client goals, audience insights, and performance data into creative strategies and test plans.

  • Develop concepts and scripts across hooks, angles, formats, and storytelling approaches.

  • Guide internal content teams and external creators with clear briefs and production feedback.

  • Partner with editors to deliver high-quality creative assets.

  • Analyze creative results and use findings to shape future tests and iterations.

  • Manage multiple client accounts and production workflows.

  • Lead brainstorms, present recommendations to clients, and mentor fellow creatives.

  • Stay current with culture, platform trends, and emerging creative tools.

What We’re Looking For

  • At least 3 years of hands-on creative strategy experience, with 3 to 7 years preferred.

  • Experience concepting, writing, and producing paid ads with measurable results.

  • Strong writing and storytelling skills, including an understanding of how hooks, pacing, messaging, and visuals affect performance.

  • A creative and analytical approach, with the ability to turn performance data into clear creative hypotheses.

  • Experience owning creative work from ideation through production, delivery, and iteration.

  • Confidence working directly with clients and managing multiple accounts and priorities.

  • Consumer brand or app advertising, creator or UGC direction, AI creative tools, mentoring, or high-growth startup experience are helpful.

Compensation & Benefits

Base salary is $100,000 to $140,000 annually, with $120,000 to $168,000 OTE (on-target earnings, base plus variable), including a performance bonus of up to 20%. Benefits include health, dental, and vision coverage, plus a commuter benefit and unlimited PTO.

Location

On-site, five days per week in New York, New York, United States.

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Source: Clera job board (Ashby).

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