This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.
Our client is a growing media and marketing business that helps real estate agents, brokers, loan officers, and related professionals strengthen their social media presence and grow their businesses. The company is developing a scalable inbound growth engine through paid media, organic content, GoHighLevel, and ManyChat.
Role Overview
The Inbound Sales Development Representative (GoHighLevel) will convert inbound interest into qualified, booked appointments by engaging leads generated through GoHighLevel, ManyChat, paid advertising, social media, and other marketing channels.
The ideal candidate has experience in inbound sales, lead qualification, and appointment setting. This individual will take over conversations after initial automated qualification, answer prospect questions, assess fit, and maintain consistent follow-up to convert interested leads into scheduled consultations.
Location
Fully Remote (Work from Home) | 9:00 AM – 5:00 PM PST
Key Responsibilities
Inbound Lead Follow-Up & Appointment Booking
Monitor and respond promptly to inbound leads from GoHighLevel, ManyChat, Meta lead forms, social media, email, and SMS.
Take over conversations following initial automated qualification, answer questions, and guide prospects toward booking appointments.
Schedule qualified prospects on the appropriate calendars and ensure confirmations and reminders are delivered.
Maintain timely follow-up to maximize appointment-booking opportunities.
Lead Qualification & Nurturing
Evaluate prospect fit, interest, needs, timing, and decision-making ability using established qualification criteria.
Follow up with unresponsive or undecided leads through phone, SMS, email, and social messaging.
Re-engage older leads through consistent, personalized follow-up.
Address common objections and help prospects understand the next steps.
CRM Management & Performance Tracking
Maintain accurate lead records, pipeline stages, notes, tasks, and follow-up activities in GoHighLevel.
Ensure every lead has a documented next step and qualified opportunities receive consistent attention.
Track speed to lead, conversations started, follow-ups completed, appointments booked, show rates, and qualified opportunities.
Maintain organized CRM records to support pipeline visibility and sales performance.
Sales & Marketing Collaboration
Share insights on lead quality, common objections, frequently asked questions, and prospect behavior.
Recommend improvements to qualification questions, outreach scripts, and follow-up timing.
Collaborate with sales and marketing teams to improve lead nurturing and appointment conversion.
Qualifications
Experience
1–2+ years of professional experience in appointment setting, inbound sales, lead qualification, SDR, or customer-facing sales roles.
Experience booking appointments with U.S.-based prospects.
Experience managing high volumes of inbound leads and follow-up activities.
Experience using CRM systems to track prospects, manage pipelines, and coordinate follow-up.
Experience supporting real estate, mortgage, marketing services, or professional-service clients is preferred.
Skills
Ability to engage prospects through phone, SMS, email, and social media messaging.
Proficiency with GoHighLevel or similar CRM platforms for managing leads, pipeline stages, notes, tasks, and follow-up.
Familiarity with ManyChat is a plus.
Strong lead qualification, objection-handling, and appointment-setting skills.
Ability to manage multiple prospect conversations while maintaining accurate records.
Strong organizational skills and consistent follow-up discipline.
Ability to track appointment-booking performance, show rates, and lead conversion metrics.
Responsive, reliable, and proactive approach to lead management.
Goal-oriented mindset with a focus on appointment-booking and conversion targets.
Ability to work independently while keeping internal teams informed of results and challenges.
What Success Looks Like
New inbound leads receive prompt follow-up and clear next steps.
GoHighLevel records remain accurate, organized, and up to date.
Qualified prospects consistently convert into booked appointments.
Appointment show rates and lead-to-meeting conversion improve through effective follow-up.
Qualified leads are not lost because of delayed responses or inconsistent nurturing.
Opportunity
The Inbound Sales Development Representative (GoHighLevel) will have the opportunity to work with warm inbound prospects and contribute directly to lead conversion and business growth.
As the company expands its marketing efforts, this role offers the opportunity to grow within a high-volume, performance-focused sales and marketing team.
Application Process:
To be considered for this role these steps need to be followed:
Fill in the application form
Record a video showcasing your skill sets
Source: Scale Army Careers job board (Ashby).
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