Email Marketing Specialist - Freelance, Remote

About the Client

Our client is a Silicon Valley-based robotics company specializing in physical AI, offering AI-integrated robot dogs and humanoid robots to consumers, businesses, schools, and research institutions. With sales and engineering offices in California and Nevada, they combine a large US-based inventory, local support, and a live showroom experience. They are a fast-growing, innovation-driven brand with an active presence across multiple social channels, and they are building out their marketing team to keep their social and email communications consistent and accurate.

Why does this role exist?

Our client needs a hands-on Email Marketing Specialist who also handles Social Media Marketing, owning the day-to-day execution of both channels. This person will run email campaigns from copy and formatting through scheduling and results review, and manage the brand’s social media by publishing content, engaging with the audience, and responding to comments and messages. The goal is consistent, accurate, on-brand communication delivered on schedule across email and social, so the marketing team can focus on direction and strategy.

The Impact you’ll make

Social Media Execution

Manage day-to-day social media activity, scheduling and publishing content based on the marketing team’s direction
Use social media publishing and scheduling tools to keep posting consistent and on time
Keep the content calendar up to date and ensure deliverables are on schedule

Content Creation & Quality Control

Write, edit, and proofread captions and posts to ensure accuracy, clarity, and consistency with the brand’s voice
Use Canva or similar tools to prepare and update basic visual content
Review social posts and marketing emails before publication, checking messaging, grammar, links, and formatting
Develop a strong understanding of the company’s products to communicate their features and benefits accurately

Community Engagement

Monitor comments, messages, and audience questions and respond promptly and professionally
Escalate and coordinate with the appropriate team when an inquiry needs more input
Reflect the brand’s voice in every customer-facing interaction

Email Marketing Support

Prepare email copy and coordinate visual assets with the design team
Format emails in the email platform and schedule approved content
Support campaigns that keep customers and prospects informed and engaged

Coordination, Organization & Reporting

Coordinate with the marketing and design teams on timelines, approvals, and feedback
Keep tasks, content assets, and approvals organized in shared documents and project management tools
Track social media and email campaign performance, and share observations and suggestions for improvement

Skills, Knowledge and Expertise

Required:

Hands-on experience managing social media for a real business or brand, including scheduling and publishing content and handling comments and messages
Hands-on email marketing experience in an email platform, including writing, formatting, scheduling, and reviewing campaign results
Strong written English and proofreading skills with excellent attention to detail
Experience preparing basic graphics and marketing assets in Canva or a similar design tool
Experience managing content calendars, deadlines, and approvals using Google Workspace and a project management tool such as Monday.com

Your superpowers are…

Technical skills
- Social media publishing and scheduling tools
- Email marketing platforms (preparing, formatting, scheduling, and tracking campaigns)
- Canva or similar design tools
- Google Workspace
- Monday.com or similar project management tools
- Basic social and email performance tracking and reporting
Soft skills and traits
- A sharp eye for detail, so typos, broken links, and formatting slips don’t get past you
- Clear, engaging writing for both social and email audiences
- Professional, friendly communication with customers
- Strong organization and time management across calendars, deadlines, and feedback
- Quick learning, especially of new and technical products
- A habit of offering practical ideas for improving content
- Comfort following marketing briefs and taking direction

WFH Set-Up:

Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
Internet speed of at least 40MBPS
Headset with an extended mic that has noise cancellation and a webcam
Back-up computer and internet connection
Quiet, dedicated workspace at home

You should apply if…

You take pride in getting the details right and double-check everything before it goes live
You’re a doer who enjoys the day-to-day rhythm of publishing, engaging, and following through
You’re curious about technology and excited to learn and explain products like AI-powered robots
You treat every comment and message as a chance to build trust with a customer
You work well within a team, welcome feedback, and know when to ask or escalate
You stay organized and meet deadlines without needing to be chased
You see performance data as a way to improve and enjoy sharing ideas that make content better

What to expect…

Work Setup:

Remote position
Must have a reliable internet connection and a quiet workspace
Required to provide own computer with Intel Core i5 or something similar or higher operating system

Working Hours: