Work All Remote

This is a full-time, remote position ideal for a hands-on, results-driven Communications Manager with a strong passion for building brands through high-quality content. The role requires at least 7 years of experience in writing compelling copy across various formats, including advertisements, landing pages, and video scripts. A background in English, along with proficiency in SEO writing, research, and content tools for both website and YouTube, is essential. While healthcare content experience is a plus, it is not a requirement. 

ESSENTIAL DUTIES AND RESPONSIBILITIES 

• Content Creation: Write engaging and clear content for various platforms, including websites, blog posts, landing pages, video scripts, press releases, newsletters, decks, and more. 

• SEO Writing: Utilize SEO best practices, including keyword research, on-page optimization, and meta tag creation to increase organic traffic and improve search engine rankings. 

• Copywriting: Write persuasive copy for direct-to-consumer (DTC) and business-to-business (B2B) audiences, with a focus on driving conversions. 

• Video Scripts: Create scripts for video content that align with marketing goals and resonate with the target audience. 

• Research & Analysis: Conduct thorough research to ensure the content is accurate, relevant, and up-to-date. Utilize research tools like Google Analytics, SEMrush, and others for content and SEO strategy. 

• Stay Current with Trends: Stay up-to-date with the latest content and SEO trends, applying these insights to content development and optimization strategies. 

• Collaboration: Work closely with the marketing team to align content with overall strategy and messaging for various campaigns. 

• Content Strategy: Assist in developing and executing content strategies that align with company objectives and audience needs. 

• Editing & Proofreading: Ensure all content is free of grammatical errors, meets style guidelines, and aligns with brand voice. 

REQUIRED EDUCATION, SKILLS AND EXPERIENCE

• Bachelor’s degree in English or Journalism. 

• 7+ years of professional content writing experience (healthcare experience is a plus). 

• Proven expertise in copywriting for digital platforms, including landing pages, paid ads, newsletters, and other DTC/B2B materials. 

• Strong knowledge of SEO writing techniques and tools, including keyword research and content optimization. 

• Proficient with Google Analytics, SEMrush, Ahrefs, and other SEO tools. 

• Excellent written and verbal communication skills with the ability to tailor content to diverse audiences. 

• Strong research skills, with the ability to distill complex information into clear, readable content. 

• Ability to work independently and manage multiple projects with attention to detail. 

• Familiarity with YouTube content optimization and video scriptwriting. 

• Must understand that we operate in a highly regulated industry; all content must comply with applicable industry standards, including legal, regulatory, and brand guidelines. 

NICE TO HAVE: 

• Experience in the healthcare industry or familiarity with healthcare content. 

• Knowledge of social media content best practices. 

• Experience in marketing or content agency. 

WHAT WE OFFER:

• A global company with a long-term vision and strong growth.
• Extensive benefits include Medical & Dental Plans, Life Insurance, including eligible spouses & children, Health Care Flexible Spending, 401-K contributions, Dependent Care, Paid Time Off.
• A creative, collaborative environment where your ideas are valued.
• Remote work environment – (THIS IS A US LOCATED POSITION)
• Salary: $55,000- $75,000 USD                                                                           #APOSESJ

Mid Level